Episode 113

Unleashing Your Sales Leadership Potential with Udi Ledegor

Published on: 17th May, 2023

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Highlights

  • [01:02] - Served in the Israeli army and transitioned to different roles that eventually led him into the marketing space.
  • [03:40] - Why and how he created his own roles at most of the companies he’s ever worked for.
  • [10:38] - The internal alignment that should exist between marketing, sales, and customer success.
  • [15:49] - Why it’s important for sales to be welcoming and marketing to be open to stepping into the customer’s world.
  • [19:47] - The journey from CMO to Chief Evangelist at Gong.
  • [22:44] - Viewing work as a partnership and collaboration instead of as a family.


In this episode of the Transformed Sales Podcast, I interviewed Udi Ledegor, a five-time Marketing leader at B2B start-ups and currently the Chief Evangelist at Gong. As Chief Evangelist, Udi oversees Gong’s category leadership in the Revenue Intelligence space by bringing new products to market and advancing thought leadership. 


While serving as Gong’s Chief Marketing Officer, he led the creation and leadership of the revenue intelligence category, pioneered an iconic, human-centric brand, and led Gong's Marketing efforts from zero to hundreds of millions in revenue. Passionate about startups and brands during the day, whisky and music in the evening, he's also an author, speaker, angel investor, and startup advisor based in San Francisco. Udi will graciously share how you can grow as a sales or marketing leader and so much more. Don’t miss out. 


Quotes


“Customer success is really considered an extension of sales or revenue organization” - Udi Ledegor


“Sales and marketing alignment should be very strong and should be a huge priority from both sales and marketing leaders” - Udi Ledegor


“Marketing exists to make sales easier” - Udi Ledegor


Learn More About Udi Ledegor in the Links Below:


Connect with Wesleyne:

  • Wesleyne’s Website - https://transformedsales.com/
  • Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/
  • Wesleyne on Facebook - https://web.facebook.com/wesleynegreer
  • Wesleyne on Twitter - https://twitter.com/wesleynegreer
  • Email Her at wesleyne@transformedsales.com
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About the Podcast

Transformed Sales
Transforming Sales Managers to Lead Using Behavior-Based Skills Development
As a sales manager, you are judged by the performance of your team. And you're praised when they do well. But one thing that you've not been able to figure out is how to get everyone on your team consistently hitting quota every single month. Sales leadership is difficult.

The Transformed Sales podcast equips sales leaders with the skills to develop high-performance teams. We provide coaching strategies for improving sales team performance, mentoring developing sellers, and providing ongoing support for best practices. As a result sales leaders can guide, create, and nurture long-term relationships with their teams.

You will learn how to enhance your ability to engage in productive conversations with internal team members, resulting in a collaborative, dynamic environment where sellers feel supported.

Transformed Sales assists businesses in developing and building the culture necessary to build high-performing sales teams. In this leadership coaching program, coaching strategies are offered that can be used to improve the performance of sales teams. These strategies provide ongoing support and reinforcement of best practices