Episode 22

Perfectionism Is Not Necessary with Lauren Holtvoigt

Published on: 12th April, 2021

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Thank you for tuning into my podcast, “Snack Sized Sales.” Today my guest is Lauren Holtvoigt of PetDx, Inc. . 

Lauren Holtvoigt, DVM brings a unique combination of clinical practice experience in parallel with industry insider knowledge through a commercial lens that is geared toward successful growth opportunities within the market. 

Dr. Holtvoigt has deep experience in fundraising, financial, clinical operations and organizational management and is skilled in relationship and coalition building, industry trend assessment, and information dissemination. With a DVM from The Ohio State University, as well as an MBA, Dr. Holtvoigt possesses advanced talent at translation of macro commercial data to actionable and effective plans for a veterinarian, team or more broadly for a large organization.  

 

Dr. Holtvoigt has worked with numerous animal industry corporations and is currently working within an oncology diagnostic startup. In her free time, Dr. Holtvoigt also likes to run competitively. 

On Today’s Episode of Snack Sized Sales: 

  • [0:02:30] Who Lauren is and how she went from getting a Doctorate in Veterinary Medicine to an MBA to where she is today. 
  • [0:07:19] Lauren discusses how you help your team understand how value proposition is important to be able to sell products. 
  • [0:09:34] Lauren discusses what she instituted within her team to help set her up for success in her upcoming launch. 
  • [0:12:11] Lauren discusses how she balanced learning how to give the right information but not too much. 
  • [0:14:06] Lauren discusses what she was looking for in her team when she built it. 
  • [0:15:50] Lauren provides advice on taking a product to market. 
  • [0:17:00] Lauren shares her greatest success story. 

Connect with Lauren Holtvoigt: 

 

 

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Thanks for tuning into the Snack Sized Sales podcast! If you enjoyed this episode and want to learn even more about Lauren’s oncology diagnostic startup, please listen and subscribe. Don’t forget to tune into our other shows and share your favorite episodes on social media. 

 

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About the Podcast

Transformed Sales
Transforming Sales Managers to Lead Using Behavior-Based Skills Development
As a sales manager, you are judged by the performance of your team. And you're praised when they do well. But one thing that you've not been able to figure out is how to get everyone on your team consistently hitting quota every single month. Sales leadership is difficult.

The Transformed Sales podcast equips sales leaders with the skills to develop high-performance teams. We provide coaching strategies for improving sales team performance, mentoring developing sellers, and providing ongoing support for best practices. As a result sales leaders can guide, create, and nurture long-term relationships with their teams.

You will learn how to enhance your ability to engage in productive conversations with internal team members, resulting in a collaborative, dynamic environment where sellers feel supported.

Transformed Sales assists businesses in developing and building the culture necessary to build high-performing sales teams. In this leadership coaching program, coaching strategies are offered that can be used to improve the performance of sales teams. These strategies provide ongoing support and reinforcement of best practices