Episode 88

Being Positive in Sales Despite its Volatility with Lori Dunn

Published on: 19th October, 2022

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Highlights

  • [01:09] - Shifting away from wanting to be a teacher and how volunteering with the Peace Corps led her towards a career in sales.
  • [07:02] - Why you should have competency overconfidence.
  • [09:20] - The challenge she had to overcome when she started out in sales. 
  • [13:12] - Identifying if you’re in a toxic work environment.
  • [15:20] - The importance of investing in coaching and personal development.
  • [17:16] - From an individual contributor to a front-line leader.
  • [20:52] - Tapping a high level of positivity despite the volatility of sales.
  • [25:05] - Difficulties that come with being a woman in sales.
  • [30:38] - The key to her success as a sales leader.

In this episode of the Transformed Sales Podcast, I had a chat with another fantastic woman in sales, Lori Dunn. Lori is the Chief Operating Officer of Optimus Technologies, Inc, a clean energy technology company based in Pittsburgh, Pennsylvania. She is a recognized leader in climate sales and growth. She consults with early-stage climatetech startups on their go-to-market strategies. She has worked with established companies and franchises to manage and reduce electric costs with smart energy platforms and demand response. The winner of a Factor8 award in Sales Leadership, Lori has a passion for developing and mentoring revenue talent. 

During her service as a Peace Corps Volunteer, Lori secured an $8M grant to spur economic development for her host community. She holds a BA from California State University-Fullerton and an M. A. in Sustainability and M. A. in Conflict from the Heller School at Brandeis University. Lori and I will dive into her successful career in sales, the challenges of being a woman in sales and how to overcome them, what effective sales leadership should look like, and so much more. It’s going to be a super inspiring one, so don’t miss out.


Quotes


“You gotta build your competence before you wreck your confidence” - Lori Dunn


“Learning the language of your prospect is critically important” - Lori Dunn


“When you’re coming into a selling environment that’s more targeted, it’s all about how you focus your efforts in the right way” - Lori Dunn


Learn More About Lori Dunn in the Links Below:


Connect with Wesleyne Greer:

  • Wesleyne’s Website - https://transformedsales.com/
  • Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/
  • Wesleyne on Facebook - https://web.facebook.com/wesleynegreer
  • Wesleyne on Twitter - https://twitter.com/wesleynegreer
  • Email Her at wesleyne@transformedsales.com
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About the Podcast

Transformed Sales
Transforming Sales Managers to Lead Using Behavior-Based Skills Development
As a sales manager, you are judged by the performance of your team. And you're praised when they do well. But one thing that you've not been able to figure out is how to get everyone on your team consistently hitting quota every single month. Sales leadership is difficult.

The Transformed Sales podcast equips sales leaders with the skills to develop high-performance teams. We provide coaching strategies for improving sales team performance, mentoring developing sellers, and providing ongoing support for best practices. As a result sales leaders can guide, create, and nurture long-term relationships with their teams.

You will learn how to enhance your ability to engage in productive conversations with internal team members, resulting in a collaborative, dynamic environment where sellers feel supported.

Transformed Sales assists businesses in developing and building the culture necessary to build high-performing sales teams. In this leadership coaching program, coaching strategies are offered that can be used to improve the performance of sales teams. These strategies provide ongoing support and reinforcement of best practices